The Right Mix for Success.

The Red Roof® distribution mix ensures you fill rooms and provides an incredible 66%* of system revenues. Our dedicated Red Roof reservations and customer service center has one of the highest success rates in the industry, converting over 39% in 2017.

Our responsive, recently redesigned redroof.com welcomes more than 12 million visitors annually, and offers easy click-to-call connectivity with mobile devices. Our web-based system provides location-specific, dynamic availability, with automatic rate updates to all distribution systems including GDS, OTAs, and third party sites.

Distribution Breakdown

*The Brand Contribution is the percentage of room revenue generated for the Properties through the Red Roof Inn web site, the Red Roof call center, group bookings, National Sales, Global Distribution system (GDS), third party web sites and by RediCard members booked directly with properties in the U.S. open and operating for at least 2 full years, year ending December 31, 2017. It is intended solely for reference for prospective franchisees in the United States. Corresponding information for properties outside the United States is not provided as the number of such properties is currently insufficient to provide statistically reliable figures.

Reservations Center

One of the highest conversion rates in the industry.

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We’re leading the way online—redroof.com contributes to brand visibility and  bookings.

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