redroof.com

47% of our advance reservations come through redroof.com. It’s clear that many of our customers prefer to book online. And we’re making it easy for them with a simple and efficient online reservation process and exciting online promotions.

With over 12 million visitors per year—and that number is ever growing— redroof.com contributes to brand visibility as well as bookings. In fact, redroof.com might be the most significant connection a guest has with our brand. That’s why we put a priority on maintaining a leadership position with our web and online presence. At the 2010 Interactive Media Awards (IMAs), redroof.com was honored with the “Best in Class Award” for the Hotel/Lodging category.