RediCard® Loyalty Program
Red Roof has one of the top-rated loyalty programs in our category. It’s easy to apply, with both online and paper applications available.
Guests receive 10 RediCard points for each dollar spent and at just 6,000 points, members receive a free night's stay. And members receive additional benefits such as a members-only reservation line, express check-in, priority room requests, complimentary bottled water during your stay, free faxes and more. But it's not just rewarding for our guests. The RediCard loyalty program accounts for 22% of overall system revenues and just over 15% of all property direct business. Not bad for the loyalty program with the lowest franchise program participation fees in the industry—just 4.0%.