It’s winter and with cooling temperatures also comes some of the hottest deals of the year. As travelers gear up for visits with family and friends, quick romantic jaunts with significant others or even an extended business trip or two, they’ll be able to book significant deals at nearly 400 Red Roof Inn® properties across the country. Guests will be able to combine Red Roof’s already low rates with several promotions running through the end of March. Travelers are encouraged to book early and take advantage of Red Roof’s low prices and super deals, including the brand’s Snowbirds promotion, which will launch in mid-December and offer up to 20% off at select properties.

“This year more than ever, Red Roof is uniquely positioned to please and serve travelers as they move across the country, or just drive a few hundred miles from home,” says Marina MacDonald, Chief Marketing Officer, Red Roof Inn. “Guests are still watching their pocketbooks but want an upgraded, amenity-filled, comfortable and safe place to stay….upscale economy. Red Roof provides what travelers tell us they need and want in some of the top destinations they plan to visit.”

This winter, Red Roof is doing everything to make sure their guests have a budget-friendly, relaxed and stress-free stay. In addition to a nice place at a nice price, the brand is striving to make seasonal shopping even more convenient, by informing guests of the hotels located near some of the largest and most popular malls in the U.S., ensuring a seamless travel and shopping experience through the end of the year.

Whether driving to Orlando for a fun-filled holiday getaway with family or taking a quick winter break with friends in New York City or San Diego, Red Roof’s already low rates combined with the Snowbirds promotion and other deals are a win-win for travelers this season. Travelers will definitely find bundles of savings at the Red Roof of their choice.

Guests should also ask about becoming a RediCard® member or find out more on redroof.com where they can access current Red Hot Deals.

Red Roof has pet-friendly properties, offering fee-free stays for pets at nearly 400 hotels. For more information and to book, please visit redroof.com or call 800.RED.ROOF (800.733.7663).

About Red Roof®

Red Roof is a leader in the economy lodging industry with franchised, corporate-managed, and corporate-owned properties, serving millions of guests each year. With coast-to-coast locations, Red Roof has nearly 400 properties in the U.S. The primary goal at Red Roof is to provide customers a savings without sacrificing comfort. The brand recently completed a $200 million investment to renovate and upgrade hotels nationwide with sleek and modern NextGen® redesign elements. The Red Roof NextGen hotels feature updated, stylish and home-like interior and exterior designs that demonstrate the Red Roof dedication to providing customers with an affordable stay in a clean, comfortable and modern room. The company is rolling out Red Roof PLUS+®, an enhanced offering at a value price, committed to “Adding More Wow to Your Stay! ®”. Nice Place. Nice Price® is what every consumer can expect when they stay at any Red Roof location; and because the company has a single brand in their portfolio, Red Roof also offers franchisees One Brand. One Focus™. The Red Roof loyalty program, RediCard®, is the richest in the industry rewarding members with free nights with only 6,000 points, advance notice of special offers, and complimentary bottled water each day of their stay. Traveling with your pet? Don’t forget that at Red Roof ‘you stay happy, pets stay free’ as one well-behaved pet is welcome per room, nationwide. The Columbus, Ohio based company has more than 4,500 employees. For more information or reservations, call 800.RED.ROOF (800.733.7663) or visit www.redroof.com.


Claire Rocawich

Hill + Knowlton Strategies


[email protected]