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Our Brands - Red Roof Inn Franchising

Trusted Brands. Proven Success.

Find the Red Roof brand that best fits your unique property and specific goals.

With over 600 locations, the Red Roof family is built on superb guest experiences and a dedication to franchisee success. We offer travelers simplicity and economy without ever compromising quality, and 45 years of steady growth suggest we’re doing it right. 

Take a closer look at the brand that delivers guests and hoteliers the experience—and results—they’ve been dreaming of.  

New to Franchising?
Discover the benefits of franchising, and why Red Roof is the key to growth and success.

Red Roof Inn

With 600+ properties (and counting), Red Roof Inn's commitment to incredible value proves economy and quality can exist at the same property. Red Roof Inns deliver what matters most: A great guest experience, and success for franchisees. Find the perfect solution to revive or reposition your property for growth, or build with us from the ground up. 

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The Exterior of a Red Roof Building at Night

Red Roof PLUS+

The brand extension perfectly fit for hotels looking to revive their property at a reasonable cost—and be positioned for optimal return. Engineered for economy segment efficiency, Red Roof PLUS+ offers even more value and an enhanced experience, and offers franchisees a stepped-up version of the Red Roof brand. 

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The Courtyard of a Red Roof Plus Building

The Red Collection

Red Roof’s first soft brand is a new approach to hyper-local, unique hotels that are inspired by their city’s vibe and culture. The Red Collection lets franchisees give guests what they want, keep what makes their hotel distinct, and join a proven brand to take advantage of Red Roof’s perks. 

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The Red Collection Room at the St. Clair Hotel in Downtown Chicago

HomeTowne Studios by Red Roof™

Deliver the essentials of home with the value, customer service, and support of the Red Roof brand. Extended-stay is the fastest growing category in the industry, and HomeTowne Studios by Red Roof is the ideal brand for properties seeking a flag backed by the team famous for creating Genuine Relationships. Real Results.®

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Chamblee Room Double

System-Wide Red Roof Property Performance

63.2%*
OCCUPANCY
(INDEX 108%)**
$63.60*
ADR*
(INDEX 107%)**
$40.19*
RevPAR
(INDEX 115%)**
*Average Occupancy Rate, Average Daily Room rate and RevPAR for all Red Roof locations in the U.S. open and operating for at least two years and for the entire period of January 1, 2017 – December 31, 2017, 412 properties.
**Average Index based on Smith Travel Research 2017