Our Commitment to Quality Shows.
Keeping—and exceeding—the highest standards means more satisfied guests, more returning guests, and more successful franchisees.

Red Roof remains #1 in online ratings for the 10th year in a row.* Red Roof® Quality Assurance works closely with operations to provide assistance to franchisees, helping them achieve Brand Standard performance metrics related to guest satisfaction.

Franchisees get hands on support, continued feedback and ongoing training and education. This helps them continuously improve their quality and service, protects their investment and increases profitability through greater guest loyalty.

*Medallia 2019


Exceeding Expectations
Our commitment to the best service and value for guests also includes these quality assurance procedures and systems:

  • We reward positive quality and service results with an annual Quality Rebate of 0.5%.

  • We work closely with leaders in Customer Experience Management (Medallia).

  • Quality metrics are continuously monitored through internal and external programs and resources. Results are communicated to locations and we then work with them to turn feedback into results.

  • Along with the Red Advantage Training and Management Training Programs, we provide ongoing support through continuing education webinars, job aids, training manuals, self-assessments, classroom and on-site quality training sessions.

  • Quality and service are measured through guest survey feedback, online reviews, feedback received by our Guest Relations Department, mystery shop calls, third party on-site assessments, and frequent site visits by the Regional Vice President of Operations, Franchise Operations Directors, or Area Managers.