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Let’s Work—and Succeed Together


Skilled employees are the foundation of a quality guest experience. 
Red Roof’s orientation and training program is a true differentiator and advantage. Features include:


Award-winning education program - globally acclaimed education program and culture by Training Magazine, ELearning Magazine, Chief Learning Officer Magazine and BizLibrary.

Flexible scheduling – Red Roof understands and respects the time commitment it takes to open and operate a successful property. Our training program is currently a mix of virtual training sessions with a dedicated Trainer and a library of on-demand content to train new Owners and Managers about Red Roof’s systems and processes.

Best in class – property opening – conversion training – We’re onsite with you opening week to ensure your team is set up for success.

Continuing Education – Ongoing training ensures properties are well-equipped to provide the best service and run efficiently. Every month, we host a variety of webinars such as Re-Building Guest Confidence, WOW Service and Hurricane Preparedness.


Field Training

Here’s are just some of the ways we support our franchisees: 

  • A Regional Training Manager or Field Trainer is assigned to locations to complete on-site training for every conversion and new location opening (average training is four days with additional post-conversion support).

  • One-on-one personal training is available on demand (scheduling subject to availability).

  • Our Training email distribution list yields quick response times – one email is sent to all and the first available trainer offers assistance.

  • All Regional Training Managers have many years of hotel management experience in addition to expert knowledge of all Red Roof programs, applications and procedures.

  • All Regional Training Managers and Field Trainers are experienced in franchise operations and adopt training to the specific needs of each franchise partner.

Management Training

Here’s how we help you empower your team to lead: 

  • The Training Team designs and creates training materials and job aids to specifically assist the field.

  • Red Advantage is an owner-operator onboarding program to learn Red Roof systems and routines and build relationships.

  • The Training Team provides follow up support to all managers and owners after the completion of the management training program.


Continuing Education


  • We provide a comprehensive catalogue of Red Roof specific content in our Learning Management System “Red Academy”.

  • Improve your skills with online training, regional meetings, and external conferences.

How it works:


Learning the Brand – During this initial phase franchisees/ managers have a one-on-one virtual meeting with one of our trainers to learn about Red Roof, followed by custom, on-demand training modules on our award-winning training platform, Red Academy. These courses focus on brand programs and culture such as our Loyalty Program, our beliefs on diversity and inclusion, and our human trafficking prevention training.

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Managing the Brand – This phase consists of extended virtual training sessions with trainers and other peers who are joining the brand. Emphasis is placed on Red Roof operational brand standards, PMS training and management routines.

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Growing the Brand – The focus this phase is about growing your property. Virtual and on-demand content in this section include

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