Hotel Development
Build on a Strong Foundation of Success
Need a brand perfectly positioned to reach budget-conscious consumers seeking smart amenities and affordable rates? Our focus on just the right details keeps guests coming back—and franchisees successful.
Whether you’re looking to convert your property or build a new hotel, our brands offer some of the lowest fees in the industry, and Red Roof® and Red Roof PLUS+® properties consistently outperform in the economy market.
But continued success takes much more than numbers. Our brand management team is known for superior performance when it comes to supporting franchisees. Our Genuine Relationships. Real Results.® philosophy, the core of our success, builds strong, supportive, collaborative relationships with each and every franchisee.
Not All The News in 2020 Was Bad.
70.2%*
OCCUPANCY
(INDEX 111%)**
$75.47*
ADR
(INDEX 119%)**
$62.99*
REVPAR
(INDEX 132%)**
*Average Occupancy Rate, Average Daily Room rate and RevPAR for Red Roof Affiliate Managed and Affiliate Owned hotels in the U. S. that have implemented the NextGen renovations standards. These locations were open and operating for at least two full years, started renovations in 2011 or later and have completed renovations for the entire period of January 1, 2019 through December 31, 2019, 53 properties.
**Average Index based on Smith Travel Research 2019