Hotel Development

Build on a Strong Foundation of Success

Need a brand perfectly positioned to reach budget-conscious consumers seeking smart amenities and affordable rates? Our focus on just the right details keeps guests coming back—and franchisees successful.

Whether you’re looking to convert your property or build a new hotel, our brands offer some of the lowest fees in the industry, and Red Roof® and Red Roof PLUS+® properties consistently outperform in the economy market. But continued success takes much more than numbers. Our brand management team is known for superior performance when it comes to supporting franchisees. Our Genuine Relationships. Real Results.® philosophy, the core of our success, builds strong, supportive, collaborative relationships with each and every franchisee.